Digital Marketing for Oil & Gas Industry

“Maximizing Industry Presence through Digital Strategy: A Case Study in the Industrial Chemicals and Gas Industry”

Discover how we helped one of their clients in this customer success case: Digital Marketing for Oil & Gas Industry

Industrials & Manufacturing Digital Marketing Strategy

As an industrial chemicals and gas company, it’s crucial to establish a strong online presence to reach potential customers and showcase your products and services. But with the constantly evolving digital landscape, it can be challenging to know where to start. That’s where a digital strategy comes in.

Our team was approached by an industrial chemicals and gas company looking to increase their online presence and reach a wider audience. Here’s how we approached the challenge:

Step 1: Identify digital marketing goals for your oil & gas company

The first step in developing a digital strategy is to identify the goals and objectives you want to achieve. For our client, their goals included increasing website traffic and lead generation, as well as establishing their brand as a thought leader in the industry.

We also worked with the client to identify their target audience, including key demographics and interests. This helped us tailor our strategy to effectively reach and engage the right people.

Step 2: Assess digital presence in the oil & gas industry

To identify areas for improvement and develop a plan of action, we assessed the client’s current digital presence. This included analyzing their website, social media channels, and online reputation.

Based on this assessment, we identified several areas for improvement, including updating the website to be more user-friendly and mobile-responsive, and developing a consistent and cohesive social media presence.

Step 3: Develop a digital strategy for your oil & gas company

With our goals and target audience in mind, we developed a comprehensive digital strategy that included a range of tactics, such as:

  • Updating the client’s website to be more user-friendly and mobile-responsive
  • Developing a content marketing plan to showcase their expertise and establish them as thought leaders in the industry
  • Implementing a social media strategy to increase brand awareness and engage with potential customers
  • Optimizing the website for search engines to drive traffic and lead generation

Step 4: Implement the digital marketing strategy

To implement the digital strategy, we worked closely with the client to update their website and develop a content marketing plan. We also set up and managed their social media channels, and optimized the website for search engines.

Step 5: Monitor and evaluate results

To track the effectiveness of our digital strategy, we used metrics such as website traffic, lead generation, and social media engagement. We also gathered feedback from the client and their customers to identify areas for improvement.

Based on our analysis, the digital strategy was a success. The client saw a 50% increase in website traffic and a 25% increase in lead generation. In addition, their social media following grew by 50%, and they received positive feedback from customers about their online presence.

Overall, our digital strategy helped the industrial chemicals and gas company increase their online presence and reach a wider audience. By identifying goals, assessing their current digital presence, developing a comprehensive strategy, and monitoring and evaluating results, we were able to drive success for our client.

Request an introduction meeting

  • We are a 6-in-1 full-service digital transformation agency: Strategic Consulting, Digital Marketing, Sales Enablement, Lead-Generation, PR & Communications, Web Development.
  • We truly take the time & make the effort to understand your brand, your business & industry to reach into the heart of your target audience.
  • We are digital pioneers focused on pro-actively supporting you with next-gen marketing, sales & communication services & consulting.
  • We offer packages & services for every business size, for startups, small businesses to enterprise consulting & advisory.
  • We combine local insights with global expertise to offer scalable in-depth specialization & brand growth.

We truly care about your success.

Our passion is the promise that we will put more effort into your brand revolution because we aim to exceed expectation. We make the effort to understand both your company and your industry.

We create win-win partnerships in trust.

We openly share our knowledge, expertise, market insights & strategy with our clients and give full access, control & ownership of platforms & deliverables to remove dependencies.

We are digital pioneers & data-driven.

We love creating and spreading beautiful stories driven by metrics & data. Therefore, all tactics will be based on in-depth analysis and research and will improve continuously.

We are globally experienced with local insights.

We offer 25 years of international outreach & market specialization experience to support our clients on a global scale with local & regional insights.

We are a full-service digital marketing agency offering industry specialized services

Contact us and let’s connect!

Ready to grow your business together with us? Let’s connect!

Contact & Availability

Email: info@stramasa.com

Monday to Friday: 9:00 AM to 7:00 PM GMT+1
Saturday: 9:00 AM to 5:00 PM
Sunday: 9:00 AM to 5:00 PM

Let’s Connect

Our expertise makes the difference

agency-certifications-501

We’re an international marketing & communications agency

United States

New York (NYC) / Chicago / San Francisco / Florida (Miami + Orlando) / San Diego

Stramasa agency NYC Chicago San Francisco Florida Diego Dc

Europe

Belgium (Brussel / Ghent) – United Kingdom (UK) (London) – France (Paris)

agency london belgium france Stramasa marketing digital

Australia

Melbourne
Sidney

Melbourne Sidney Marketing Agency

Canada

Vancouver – Toronto

Stramasa vancouver marketing agency canada

Middle East

Dubai – U.A.E. /India (Mumbai)

dubai india agency marketing digital

Philippines

Metro Manila – Makati – Cavite

Stramasa manila philippines marketing agency
stramasa marketing experts consultants

“Stramasa is a global integrated B2B marketing agency with a local approach. We are an award-winning full-service marketing agency that always offer the quality & personalized approach of a creative boutique marketing agency. We go beyond the normal services & approach of an online marketing agency (also referred to as internet marketing agency) and strive to implement Omnichannel Marketing Services as a Performance Marketing Agency, focused on results. We strive to become your long-term partner and a top key success factor for your growth. We offer the best scalable solutions for startups (such as full stack marketing), SME & industry leaders .”

Find our specialists in Copenhagen, Texas, Singapore, Dubai, Manchester, Cleveland, France, The Netherlands, India, Mumbai, Dallas, Indiana, Houston, Utah.

Join dynamic companies & brands who trust our expertise

medical-fmcg-marketing-grey
tech-marketing-grey
Hotel Marketing Agency Services
msd Stramasa brand agency
Manufacturing Industry Marketing
chemicals-marketing-grey
it-marketing-grey
SaaS Tech Marketing Agency

Our industry experience & marketing insights make the difference

With any industry, understanding how to most effectively approach the market is crucial to growing a business. If you’re looking for help from a digital marketing agency it pays to choose one that already understands your industry and your customers. Take a flying start with Stramasa as your B2B digital agency partner thanks to our industry insights, local & global learnings and understanding of your ideal brand positioning for your target audience in your sector. We’re always eager to deepen our expertise & learn about new industries so let’s connect!

Our international offices & local teams
NA – United States (USA) – New York (NYC), Miami, Orlando, Florida, Denver, San Diego, Chicago, Houston, Austin, Texas, Boston, Los Angeles, Washington, Seattle, Philadelphia, Portland, Ohio, Minneapolis, New Jersey, Cleveland, Columbus, Richmond, Indianapolis, Phoenix, Arizona | Canada – Toronto, Vancouver, Montreal, Calgary, Edmonton, Ottawa EMEA – Europe – Brussels – Belgium, London, Manchester, Dublin, Brisbane, Bristol, Newcastle – UK | Glasgow, Scotland | Ireland | Dubai – U.A.E. |Turkey | Berlin, Hamburg Germany | Amsterdam, The Netherlands, Barcelona Spain, Rome, Italy | Beijing, Chennai, China APAC & ASEAN – Manila – Makati – Philippines | Osaka, Tokyo, Kyoto – Japan | India – Mumbai, Delhi, Bangalore | Singapore | Bali, Jakarta, Indonesia | Kuwait | Pakistan | Jeddah, Saudi Arabia | Hong Kong | Thailand | Australia – Melbourne, Sydney LATAM – Brazil

Welcome to our website! Please note: there may be attempts by cybercriminals to impersonate our international agency. Please note that we never initiate unsolicited messages or offer part-time cryptocurrency work. If you receive any suspicious communication, please report it to support the relevant authorities. Thank you. - Stramasa

X