A core part of every Growth Platform. It connects directly to the APIs of your marketing platforms — GA4, Google Search Console, Google Ads, Meta, LinkedIn, TikTok, YouTube, Google Business Profile, Brevo, and more — consolidating everything into one unified view. At the center: your trademarked Growth Score and Growth Audience, consolidated across every channel.
Instead of piecing together reports from different platforms, the dashboard gives you clear answers to the questions that matter — all in one place.
See total reach across every channel — search, social, email, paid, and content — consolidated into one metric.
Track which channels and sources are driving the most visibility, engagement, and traffic to your Growth Platform.
See which articles, posts, and pages are climbing in search rankings, social engagement, and audience reach.
Compare channel-by-channel performance side by side — SEO, GEO, paid social, paid search, organic social, and email.
See how visitors move through your audience pathways — where they land, what they engage with, and where they convert.
The dashboard highlights where investment, content, or optimization will have the greatest impact — turning data into action.
The Performance Dashboard is not a static monthly report. It is a live, integrated analytics layer that connects directly to your marketing platforms and turns consolidated data into growth scoring and actionable recommendations.
Pulls data from every source — GA4, Google Search Console, Google Ads, Meta, LinkedIn, TikTok, YouTube, Brevo, and more — into one unified view. No more switching between platforms.
A unique, trademarked consolidated performance indicator combining visibility, engagement, conversion, and momentum into a single number. Growth Audience is consolidated across all channels and activations.
Highlights what to improve next — performance trends, channel comparisons, and content breakdowns point directly to where investment or optimization will have the greatest impact.
Connected from day one of your Growth Program. Updates continuously, so you always know where reach is coming from and which pathways are converting.
The Performance Dashboard does not rely on manual exports or spreadsheets. It connects directly to the APIs of your marketing platforms and pulls data continuously — consolidating every source into one unified, always-on view.
Web visitors, engaged sessions, traffic sources, conversions, and audience behavior on your Growth Platform.
Impressions, clicks, average position, keyword performance, and page-level search visibility trends — enriched with SEMRush competitive and keyword data.
Email recipients, open rates, click rates, and delivery performance from Brevo and integrable client email platforms.
Paid search spend, clicks, impressions, conversions, cost-per-click, and campaign performance across all Google Ads campaigns.
Organic and paid performance across Instagram, Facebook, and Threads — reach, engagement, follower growth, and ad spend efficiency.
Organic page impressions, follower growth, post engagement, and paid campaign performance — ideal for B2B audience tracking.
Organic video views, follower growth, engagement, and paid ad performance across your TikTok presence.
Organic views, watch time, subscriber growth, and paid video ad performance via Google Demand Gen.
Business profile impressions, search queries, direction requests, calls, and customer actions from Google Maps and Search.
AI-powered analysis of cross-channel performance, trend detection, anomaly alerts, and recommended next actions — unique to Stramasa.
New data sources are continuously added as platforms evolve. Need a specific integration? Contact us to request additional sources for your Growth Platform.
Data source availability depends on platform API access and permissions. Some sources require you to grant Stramasa access to your existing accounts (e.g., Google Analytics, Google Search Console, Google Ads, Meta Business Suite, LinkedIn, TikTok). Email data is consolidated from Brevo and any integrable client email tools. AI Insights are generated by Stramasa's proprietary analysis engine and are unique to the Performance Dashboard. Additional sources can be requested — contact us to discuss integrations for your Growth Platform.
Five highlighted views from the full dashboard — there are many more tabs in between. Each view pulls data directly from the relevant platforms via their APIs and presents it alongside your other channels.
The overview brings every channel into one consolidated view. At the top is your Growth Score — a unique, trademarked consolidated performance indicator that combines visibility, engagement, conversion, and momentum across every channel into a single number. Below it, your Growth Audience shows how many people you are reaching against your target. Key KPIs include Total Impressions, Organic Traffic, Paid Traffic, Web Visitors, Email Recipients, Engagement Rate, and Opportunities — each with period-over-period change. Traffic Trend and Traffic Sources by channel complete the picture, so you can see at a glance how your business is growing this month.
Track how your Growth Program is performing month over month. Content production, channel activation, audience growth, and campaign milestones are all visible alongside your reach and engagement trends.
See how your search visibility is building across keywords, pages, and search engines. Track organic rankings, click-through rates, and content performance — all consolidated from your SEO data sources.
Paid social and paid search performance consolidated into one view. See spend, reach, clicks, conversions, and cost efficiency across Meta, Google, and other paid channels — alongside your organic performance for full-funnel clarity.
The Performance Dashboard is what makes the Stramasa methodology continuously improving and performance-led. By consolidating marketing data from every channel into one view — with growth performance scoring and actionable insights — it shows exactly what is working, what is not, and what to do next. It is part of your Growth Platform, included from day one, and owned by you.
A marketing performance dashboard consolidates data from multiple marketing channels and sources into one unified view. Instead of checking separate reports for SEO, paid media, social, email, and analytics, you see everything in one place. The Stramasa Performance Dashboard goes further by turning that consolidated data into a growth performance score and actionable recommendations.
The dashboard connects directly to the APIs of your marketing platforms — search analytics, social media, email, paid advertising, and other data sources. It pulls metrics from each source, normalizes them, and presents them in one consolidated view. This means you see cross-channel performance without manually exporting and combining reports.
Yes. Every Growth Platform includes an integrated Performance Dashboard. It is part of the infrastructure Stramasa creates for you and is connected from day one of your Growth Program. It is not a separate reporting add-on — it is a core component of the methodology.
Growth performance scoring is how the dashboard translates multiple metrics — reach, visibility, engagement, conversion, and momentum — into a single, easy-to-understand performance indicator. It helps you and the Stramasa team quickly assess whether the Growth Program is on track and where to focus next.
Yes. The Performance Dashboard is part of your Growth Platform, which you own. You can access it directly to see how your marketing is performing at any time. The Stramasa team also reviews it with you during regular check-ins to discuss what the data shows and what to improve next.
Yes. The Performance Dashboard includes AI search visibility tracking as part of its SEO and search visibility views. As generative engines (GEO) become a growing source of discovery, the dashboard monitors how your brand appears in AI-powered search results alongside traditional search visibility from Google Search Console, enriched with SEMRush data.
The dashboard pulls organic search data directly from Google Search Console — impressions, clicks, average position, and keyword performance — and enriches it with SEMRush competitive intelligence, including competitor keyword gaps, backlink data, and search volume trends. This gives you a fuller picture of your search visibility than either tool alone.
Yes. The Performance Dashboard consolidates both paid and organic social performance across Meta (Instagram, Facebook, Threads), LinkedIn, TikTok, and YouTube into unified views. You can see spend, reach, clicks, and conversions from paid campaigns alongside organic follower growth, post engagement, and content performance — all in one place.
The Performance Dashboard connects directly via API to Google Analytics 4, Google Search Console (enriched with SEMRush), Google Ads, Meta Business Suite, LinkedIn Page Insights and Ads, TikTok Organic and Ads, YouTube Analytics and Google Demand Gen, Google Business Profile Insights, and Brevo for email. Additional sources are continuously added and can be requested.
Absolutely. The dashboard integrates LinkedIn page insights and LinkedIn ad campaign performance — ideal for B2B audience tracking. It also consolidates Google Analytics 4 web visitor data, Google Search Console SEO visibility, Google Ads paid search performance, and email marketing from Brevo, giving B2B companies a complete view of their growth funnel from first touch to conversion.
The Growth Score consolidates visibility, engagement, conversion, and momentum across every channel into a single trademarked performance indicator. When the score drops or plateaus, the dashboard highlights which channel or metric is causing it — so the Stramasa team can adjust content, paid spend, or SEO focus immediately rather than waiting for quarterly reviews.
Book a live demo and see how the Stramasa Performance Dashboard consolidates marketing data from every channel — with growth performance scoring and actionable insights. Or learn more about the Growth Program and how it all works together.
Social Media Growth
Organic social performance across all your channels. Track follower growth, post reach, engagement rates, and content breakdowns — so you can see which content resonates and which channels deserve more investment.