Reasons why you should invest in Digital Marketing

Digital marketing has become one of the most effective ways of reaching customers partly due to popularity of internet and the rise of smartphones. Understandably, small businesses may be tiptoeing if Digital Marketing is worth doing. If you’re still thinking about it, here are some of the reasons why you shouldn’t wait any longer to invest in your company’s digital marketing. 

Your competitors are likely to be doing it, so why won’t you? 

Digital marketing has become one of the most effective ways of reaching customers partly due to popularity of internet and the rise of smartphones. Understandably, small businesses may be tiptoeing if Digital Marketing is worth doing. If you’re still thinking about it, here are some of the reasons why you shouldn’t wait any longer to invest in your company’s digital marketing. 

1. Reach new markets and increase your brand awareness 

Times have changed and nearly everyone has a device that can be connected to internet. Unlike traditional marketing, digital marketing allows you to tap on 4.66 billion internet users around the globe. This means that you can expand your brand’s reach and market share with the effective use of digital marketing tools. 

2. Optimized audience targeting 

Digital marketing allows you to personalize and customize who are your company’s target audiences. By identifying which platforms they use, you can further narrow down your audience based on their location, interests, and social activity.

3. Measuring your Digital Marketing Results becomes easier

With Digital Marketing, you can track your campaign’s performance easily and make changes to improve results. Digital marketing tools allows you to gather data which enables you to have a better idea or picture of what your customers are like, what type of contents they engage in, and identify areas you should be focusing on. 

4. Cost effective marketing

Digital Marketing is not cheap but compared to tradition marketing the ROI is relatively higher for the former. The good news is you don’t have to spend millions to have  an effective digital marketing strategy. With the right agency, your hard-earned money will not be lost.

We Are Here To Help you

  • We are a 5-in-1 full-service digital transformation agency: Strategic consulting, Digital Marketing, Lead-Generation, PR Communications & Web Design & Development.
  • We truly take the time & make the effort to understand your brand, your business & industry to reach into the heart of your target audience.
  • We are digital pioneers focused on pro-actively supporting you with next-gen marketing, sales & communication services & consulting.
  • We offer packages & services for every business size, for startups, small businesses to enterprise consulting & advisory.
  • We combine local insights with global expertise to offer scalable in-depth specialization & brand growth.

We truly care about your success.

Our passion is the promise that we will put more effort into your brand revolution because we aim to exceed expectation. We make the effort to understand both your company and your industry.

We create win-win partnerships in trust.

We openly share our knowledge, expertise, market insights & strategy with our clients and give full access, control & ownership of platforms & deliverables to remove dependencies.

We are digital pioneers & data-driven.

We love creating and spreading beautiful stories driven by metrics & data. Therefore, all tactics will be based on in-depth analysis and research and will improve continuously.

We are globally experienced with local insights.

We offer 25 years of international outreach & market specialization experience to support our clients on a global scale with local & regional insights.

We are a full-service digital marketing agency offering industry specialized services & consulting.

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Ready to grow your business together with us? Let’s connect!

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Our expertise makes the difference

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“Stramasa is a global integrated B2B marketing agency with a local approach. We are an award-winning full-service marketing agency that always offer the quality & personalized approach of a creative boutique marketing agency. We go beyond the normal services & approach of an online marketing agency (also referred to as internet marketing agency) and strive to implement Omnichannel Marketing Services as a Performance Marketing Agency, focused on results. We strive to become your long-term partner and a top key success factor for your growth. We offer the best scalable solutions for startups (such as full stack marketing), SME & industry leaders .”

Find our specialists in Copenhagen, Texas, Singapore, Dubai, Manchester, Cleveland, France, The Netherlands, India, Mumbai, Dallas, Indiana, Houston, Utah.

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We have the right digital marketing software & solutions certifications

HubSpot

Inbound Marketing, Sales, and Service Software

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Google

Analytics 360, Tag, DSP, Manager, DV360 & Campaigns

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CRM Software & Cloud Computing Solutions

Shopify

Popular Ecommerce Platform

Hootsuite

Social Media Management Software Platform

Illustrator

Graphic Visual Design Software

Amazon

Amazon eCommerce, Amazon Marketing, Amazon DSP

Marketo

Best-in-Class Marketing Automation Software

SemRush

SEO, PPC, SMM, Keyword Research, Competitive Research….

SharePoint 365

Team Collaboration & Documentation Software Tools

Mautic

Open Source Marketing Automation Application

Sprout Social

Social Media Management Solution

Eloqua

Oracle Marketing Automation Solution

Hotjar

Website Heatmaps Behavior Analytics

Our ESG Commitment

For our company, both a leading ESG Communications & Digital Marketing agency and double minority-owned company, being socially responsible means being a part of meaningful change. We aim to lead the way in Environmental, Social and Governance (ESG) efforts for our clients through CSR & DEI marketing & communications, we celebrate diversity in our team and partner with ambitious and innovative brands with a strong focus on Sustainability, Diversity, Equity and Inclusion. Learn more about Our Commitment & Impact here.

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Our industry experience & marketing insights make the difference

With any industry, understanding how to most effectively approach the market is crucial to growing a business. If you’re looking for help from a digital marketing agency it pays to choose one that already understands your industry and your customers. Take a flying start with Stramasa as your B2B digital agency partner thanks to our industry insights, local & global learnings and understanding of your ideal brand positioning for your target audience in your sector. We’re always eager to deepen our expertise & learn about new industries so let’s connect!

Let’s talk about your company

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